Traffic competition is like a hunger game in which no one can escape. All people join the gray production of traffic and are forced to run wild to avoid the fate of being hunted by others... In just 3 years, the cost of acquiring customers on the Internet has soared from a few yuan to thousands, and even tens of thousands in the field of Internet finance. What cannot be ignored is that a gray flow is quietly formed, and everyone is like a parasite, attached to it and sucking huge profits. The wool party, inner ghosts, traffic intermediaries, and even founders and VC investors are all involved, and half of the cost of customer acquisition is exploited and swallowed up by layers of deception. This is an important reason for the surge in traffic costs. Traffic competition is like a hunger game in which no one can escape. All people join the gray production of traffic and are forced to run wild to avoid the fate of being hunted by others.
01 Traffic intermediary: I am six and you are four "The commission of the profit is four or six points, I six, you four", Qin Guangzhi is a promotion specialist responsible for the "wool brushing channel". His company specializes in "impulse" the mutual gold platform. He claims that the company has won the "Baidu Tieba Gold Agent" and has a large number of mutual gold customers. The rebates he gave to customers have reached the unbelievable price of "four or six", however, this will feed customers. In order to develop customers, Qin Guangzhi kept his QQ account under whatsapp mobile number list the posts on the promotion needs of the mutual gold platform. He even sent mass emails and text messages to all the operators of the mutual gold company. They need to rely on crazy attacks to snatch customers, because a single order means huge profits. In this gray industry chain, these traffic intermediaries play an important pivotal role.
They are right down, assembled the wool party, ordered thousands of troops and horses to help the platform to brush the volume; right up, attracted the company to enter the game, and gave huge cashbacks. They are the promoters of traffic gray production and the place where all interests converge. The huge profits of this industry chain have reached an unimaginable level. Qin Guangzhi said that when the industry was at its best, the ROI (return on investment) could reach 1:300, which is equivalent to investing 1 yuan in promotion fees, and there would be an investment of 300 yuan. However, now the ROI has reached 1:30, which is a good transcript. Therefore, generally a company, trying to obtain an investment of 10 million, will prepare a budget of more than 300,000. Once the money is in Qin Guangzhi's hands, he will start to summon the "head of the wool party.